<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	xmlns:georss="http://www.georss.org/georss" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>Bite</title>
	<atom:link href="http://staplesmarketingblog.wordpress.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://staplesmarketingblog.wordpress.com</link>
	<description></description>
	<lastBuildDate>Tue, 26 Apr 2011 21:42:56 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.com/</generator>
<cloud domain='staplesmarketingblog.wordpress.com' port='80' path='/?rsscloud=notify' registerProcedure='' protocol='http-post' />
<image>
		<url>http://1.gravatar.com/blavatar/16fd372f0e70ec418d425343ad918a6b?s=96&#038;d=http%3A%2F%2Fs2.wp.com%2Fi%2Fbuttonw-com.png</url>
		<title>Bite</title>
		<link>http://staplesmarketingblog.wordpress.com</link>
	</image>
	<atom:link rel="search" type="application/opensearchdescription+xml" href="http://staplesmarketingblog.wordpress.com/osd.xml" title="Bite" />
	<atom:link rel='hub' href='http://staplesmarketingblog.wordpress.com/?pushpress=hub'/>
		<item>
		<title>Case Study: CREATING FOREVER</title>
		<link>http://staplesmarketingblog.wordpress.com/2011/04/26/case-study-creating-forever/</link>
		<comments>http://staplesmarketingblog.wordpress.com/2011/04/26/case-study-creating-forever/#comments</comments>
		<pubDate>Tue, 26 Apr 2011 21:42:55 +0000</pubDate>
		<dc:creator>Staples Marketing Blog</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://staplesmarketingblog.wordpress.com/?p=69</guid>
		<description><![CDATA[When we were first approached by Rogers &#38; Hollands Jewelers to develop a new sub-brand for their engagement ring sales, we wanted to come up with something that would resonate with the target audience, but that wouldn&#8217;t be a typical wedding cliche. We brainstormed over 100 names and then held a focus group to narrow [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=staplesmarketingblog.wordpress.com&amp;blog=12752284&amp;post=69&amp;subd=staplesmarketingblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://staplesmarketingblog.wordpress.com/2011/04/26/case-study-creating-forever/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">staplesblog</media:title>
		</media:content>
	</item>
		<item>
		<title>Amtrak Hiawatha: There and Back Again</title>
		<link>http://staplesmarketingblog.wordpress.com/2011/04/13/amtrak-hiawatha-there-and-back-again/</link>
		<comments>http://staplesmarketingblog.wordpress.com/2011/04/13/amtrak-hiawatha-there-and-back-again/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 22:59:45 +0000</pubDate>
		<dc:creator>danielmager</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://staplesmarketingblog.wordpress.com/?p=61</guid>
		<description><![CDATA[Winning the Amtrak Hiawatha Service Advertising Project contract in 2004 was one of the proudest days in Staples Marketing&#8217;s history.  The opportunity to develop a first-ever branding and marketing campaign for a major transportation service does not come along everyday.  That&#8217;s why we&#8217;re especially proud of the fact that over six years into the campaign, ridership has [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=staplesmarketingblog.wordpress.com&amp;blog=12752284&amp;post=61&amp;subd=staplesmarketingblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://staplesmarketingblog.wordpress.com/2011/04/13/amtrak-hiawatha-there-and-back-again/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">danielmager</media:title>
		</media:content>
	</item>
		<item>
		<title>Account Service Excellence: COMMUNICATE!</title>
		<link>http://staplesmarketingblog.wordpress.com/2011/04/13/account-service-excellence-communicate/</link>
		<comments>http://staplesmarketingblog.wordpress.com/2011/04/13/account-service-excellence-communicate/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 22:59:03 +0000</pubDate>
		<dc:creator>danielmager</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://staplesmarketingblog.wordpress.com/?p=57</guid>
		<description><![CDATA[When I used to be an advertising agent CLIENT before moving over to the other side, I was often surprised by the spotty account service I received.  Just like it&#8217;s frustrating not to get a prompt call back from your accountant during tax time, not hearing back from your account executive in the midst of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=staplesmarketingblog.wordpress.com&amp;blog=12752284&amp;post=57&amp;subd=staplesmarketingblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://staplesmarketingblog.wordpress.com/2011/04/13/account-service-excellence-communicate/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">danielmager</media:title>
		</media:content>
	</item>
		<item>
		<title>Welcome to BITE!</title>
		<link>http://staplesmarketingblog.wordpress.com/2010/12/22/welcome-to-bite-2/</link>
		<comments>http://staplesmarketingblog.wordpress.com/2010/12/22/welcome-to-bite-2/#comments</comments>
		<pubDate>Wed, 22 Dec 2010 22:31:25 +0000</pubDate>
		<dc:creator>staplesmarketing</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://staplesmarketingblog.wordpress.com/?p=42</guid>
		<description><![CDATA[﻿﻿﻿﻿Here at Staples, just like you, we’re hungry for the newest and latest trends in marketing, advertising and PR that will help generate business for our clients. BITE brings you bits of information that will sustain you with useful information, insights and views on a variety of topics along with our own take on how [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=staplesmarketingblog.wordpress.com&amp;blog=12752284&amp;post=42&amp;subd=staplesmarketingblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://staplesmarketingblog.wordpress.com/2010/12/22/welcome-to-bite-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">staplesmarketing</media:title>
		</media:content>
	</item>
	</channel>
</rss>
